
Meet Iris: Protect Your Margin on Every Price Move
- Optimizes Markdown Timing and Depth
- Selects Margin-Accretive Promotions
- Optimizes Everyday Pricing
- Explains Every Recommendation Before Approval



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Fashion demand changes weekly. The AI pricing agent continuously coordinates markdowns and promotions with inventory and demand, maximizing sell-through while protecting margins.

Complex assortments and pricing tiers require precision. PriceSmart automatically applies pricing rules across product groups while responding to changing demand and profitability targets.
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Demand shifts by channel, location, and daypart. PriceSmart continuously adjusts pricing recommendations to reflect changing customer behavior and maximize revenue throughout the day.
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In our clients’ own words
Yes. AI pricing software can benchmark competitor pricing and market signals to refine price strategies. This helps businesses stay competitive while protecting margins and price perception.
AI pricing software optimizes both base and promotional prices using demand insights and scenario simulations. It helps improve promo effectiveness while maintaining everyday price profitability.
Yes. AI pricing uses granular rules and demand signals to recommend differentiated prices across product groups, regions, or store clusters for improved local competitiveness and revenue optimization.
AI models analyze historical sales and real-time factors, demand shifts, and cross-product interaction to estimate price elasticity and cannibalization. These insights guide optimal pricing and promotion decisions.
PriceSmart automates lifecycle pricing across base price, promotions, and markdowns using AI models, external, and weekly price recommendations to improve margins and revenue outcomes.