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The 30-Minute Masterclass

Powered by Impact Analytics
Exclusive Live Webinar

How Zero Touch Agents Will Create Value for Retailers in the Next 6 Months

Speakers
Ales Drabek
CIO & CTO,
Groupon
Markus Pfruender
VP Customer Success & Head of Central Europe, Impact Analytics
June 25, 2026
17.30 h - 18.00 h CET

Agents are already running pricing, planning, and replenishment decisions inside retail businesses, without a human in between. What separates programs that scale from programs that stall is a single governing question: where do you set the zero touch threshold?

That threshold decides what gets automated, what still goes to review, and ultimately what the program returns. Get it right, and agents compound value across the business. Get it wrong, and you end up with expensive automation that still needs a person to finish the job.

This 30-minute masterclass works through that standard in detail. A peer CIO grounds the conversation with the agents running across a global retail business today, what they cover, what they've delivered, and what they're expected to return across pricing, planning, and operations over the next six months.

This interactive conversation speaks to retail CIOs, heads of technology, and AI innovators who lead agentic programs across the business.

In this masterclass, you’ll gain:

  • A working definition of zero touch, what clears the bar, what falls short, and where the threshold holds
  • How a CIO frames value creation and measures what agents return
  • The architectural and operating calls that decide whether an agentic program scales
  • Decisions the CIO would make again, and decisions they would change

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