Pet Supplies Plus Lifts Spend by 30% with PriceSmart

Case Study Overview
Learn how Pet Supplies Plus boosted average customer spend by 30% and improved campaign effectiveness with targeted customer segmentation from Impact Analytics. Struggling with competition and declining in-store traffic, the retailer relied on generic campaigns with low coupon redemption rates. By leveraging data-driven segmentation and personalized strategies, Pet Supplies Plus saw a 5% increase in active customers and a 10% rise in coupon redemptions. This case study highlights how personalized marketing drives engagement, enhances customer spend, and builds stronger loyalty. Download the case study and read the complete story today!
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